CRM news in Europe

An overview of news, trends and research in CRM consulting in Europe:

delaware helps Selmers streamline sales with SAP Sales Cloud Selmers, an international provider of advanced machinery for coating and handling steel objects, partnered with delaware to strategically transform its sales operations by successfully integrating th
01 December 2025
Oaklins leaders explore trends and transactions in the Microsoft ecosystem At an event hosted by Oaklins, company leaders Bart Delusinne and Frederik van der Schoot shared their insights on the latest trends and transactions shaping the Microsoft ecosystem.
28 October 2025
LeadingMile Consulting’s test solution TARA launches on Salesforce AppExchange TARA, a no-code testing platform developed by LeadingMile Consulting, has made its debut on the Salesforce AppExchange, offering businesses seamless integration with Salesforce tools and enhanced wor
27 August 2025
ServiceNow and Devoteam partner for CRM transformations in EMEA region ServiceNow and Devoteam have signed a multi-year strategic partnership that will see the two companies help businesses across Europe and Middle East with the modernisation and transformation of their
25 April 2025
LeadingMile launches Salesforce test automation tool TARA LeadingMile has launched TARA for Salesforce, a new solution that helps financial services institutions streamline the way they update or refurbish their Salesforce systems.
09 April 2024
Wavin teams up with Xebia for digital CX transformation Wavin, the Building & Infrastructure business of Orbia, has brought Xebia on board to help the company improve its digital customer experience.
20 March 2024
Scania successfully reboots global CRM program with care The implementation of a new customer relationship management platform can improve relationships with clients and boost sales, but like any digital transformation, it comes with risks.
25 January 2024
Möbius helps Levi’s revamp its customer service model European management consultancy Möbius has helped clothing giant Levi Strass & Co (Levi’s) plan a revamp of its European customer service operations.
26 July 2021
CIVITTA's experts on customer lifetime value modelling A customer lifetime value (CLV) is one of the most important metrics in marketing, outlining the total value a company is expected to reap from a customer relationship.
03 August 2020
Horváth & Partners launches Customer Relationship Management arm Horváth & Partners has expanded its services portfolio with the launch of a Customer Relationship Management practice. Thomas Hamele has been hired from PwC to establish and lead the new wing.
07 August 2019
New versus existing clients in the professional services industry The professional services industry of Western Europe is thriving at present – however, with competition in the sector continuing to heat, no organisation can rest on its laurels.
02 May 2019

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